Monthly Archives: April 2014

Google Shopping Campaigns – Update #2

Google have now released another communication informing customers that they have introduced a new option to help the upgrade ‘if you would like to base the Shopping Campaign on a regular PLA campaign’. Continue reading

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Easter Bank Holiday Weekend

Just a short note to our feed and paid search clients to remind you of the Easter bank holiday weekend coming up. Continue reading

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Google To Retire Regular PLA Campaigns – Update #1

Last week we wrote a blog informing merchants that Google will be retiring PLA Campaigns.We have now had more of an opportunity to consider what this means for merchants and our advice is not to switch at this point of time. Continue reading

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Google To Retire Regular PLA Campaigns

Google have informed merchants that they will be retiring the regular PLA campaigns to be replaced with Google Shopping Campaigns by late August 2014. Continue reading

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