Monthly Archives: August 2014

Google Shopping Campaigns – Update #5

Google released last week a final reminder that merchants need to upgrade their regular Product Listing Ads (PLA) campaigns to Shopping campaigns by August 31st, 2014. Continue reading

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Google Shopping Promotions

We saw yet another Shopping feature emerge from Google earlier this week. This is not yet available for all merchants as accounts have to be pre-vetted by Google before they are eligible. Continue reading

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29 Days And Counting

We have written a few times over the last few months informing and reminding clients of the retirement of regular PLA campaigns and the introduction of Google Shopping Campaigns. Continue reading

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Google Shopping Making a Change to Product Ratings

From now onwards shoppers using Google in the United States will start to see product ratings on product listing ads with the addition of seller review stars. Continue reading

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