Tag Archives: feedmanager

New Channel Opportunity – Solute Ad Network

We are pleased to announce a new channel opportunity with Solute Ad Network.

Solute Ad Network states that it is ‘one of Germany‘s most successful price comparison websites’. ‘The Solute Ad Network is made up of websites and technology which have partnered with Solute in order to monetize their content. We are offering placement on multiple premium channels in the following methods:’ Continue reading

Posted in E-Commerce, Internet Marketing, Marketing | Tagged , , , , , , | Comments Off on New Channel Opportunity – Solute Ad Network

Fruugo and Rakuten – No GTIN, No Export.

We have now implemented changes on the Feed Manager system ahead of the April 29th deadline for Fruugos GTIN requirement.

From the beginning of this month any products uploaded without GTINs in your source feed shall not be input to Fruugo AND Rakuten feeds. Continue reading

Posted in E-Commerce | Tagged , , , , , , , | Comments Off on Fruugo and Rakuten – No GTIN, No Export.

Google GTIN Update

Following our last blog announcing Google’s GTIN requirement on branded products we have an update for clients seeing warnings on “GTIN does not belong to this brand”. Continue reading

Posted in E-Commerce | Tagged , , , , | Comments Off on Google GTIN Update

Google PLA Ranking – ‘Top’ and ‘Best’ products

Google have now launched their test that results in PLAs being ranked when customer’s google searches include the words ‘Top’ or ‘Best. The ranking works by products being selected by their user rating on Google. From there these ‘top’ products … Continue reading

Posted in E-Commerce, Internet Marketing, Marketing, Pay-per-click Advertising | Tagged , , , , , , , , | Comments Off on Google PLA Ranking – ‘Top’ and ‘Best’ products

Fruugo GTIN Requirement

Following on from the announcement of Googles GTIN requirement taking place on the 16th of May we have now had notification of Fruugos requirement. From April 29th Fruugo will require ALL retailers to supply GTINs (EANs and UPCs) for all … Continue reading

Posted in E-Commerce, Internet Marketing, Marketing | Tagged , , , , , , | Comments Off on Fruugo GTIN Requirement

Google Condition Suspension Warnings

We have now seen the first suspension warning for incorrect condition – in other words a difference between the value submitted on a product submission and that stated on the merchant website. Your source feed needs to state the correct … Continue reading

Posted in E-Commerce, Marketing | Tagged , , , , , , | Comments Off on Google Condition Suspension Warnings

Google Colour Policy – Change to ‘Multi’

Google have now implemented its stricter policy on colour names in February 2016. “Multi“, “Multi Colour“, “Multi-Colour“ and other similar variants are not a permitted value for a colour, and will now trigger warnings in your Google Merchant Centre account. Continue reading

Posted in E-Commerce, Internet Marketing, Marketing | Tagged , , , , , , , , | Comments Off on Google Colour Policy – Change to ‘Multi’

Google Advert Disapprovals

This week Google released an article summarising their continued battle with fraudulent and misleading advertising. They now have a ‘global team of 1,000+ people dedicated’ to this and last year alone saw them disable ‘more than 180 million ads’ for violating policies. Continue reading

Posted in E-Commerce, Internet Marketing, Pay-per-click Advertising | Tagged , , , , , | Comments Off on Google Advert Disapprovals

Page Speed Load Time

One of the less well understood errors within Google Shopping is a product disapproval caused by an “access problem”

Where an error is caused by either a bad or broken link or by Google’s bot being unable to get to the link concerned because of a robot blocker, this is reasonably obvious and can be fixed relatively straightforwardly Continue reading

Posted in E-Commerce | Tagged , , , , | Comments Off on Page Speed Load Time

GTIN Error Warnings

Google are now tightening up on GTINs (EAN or UPC values) within merchants’ product feeds and recognising when they are not associated with the brand specified or are not usable on a global basis. Continue reading

Posted in E-Commerce | Tagged , , , , , , | Comments Off on GTIN Error Warnings