Tag Archives: Internet Marketing

Make the most of mobile traffic from Google Shopping in 2015

As we move closer to 2015, now is the time for merchants to seriously consider how their websites offer the best viewing experience to traffic from smartphones and tablets. Continue reading

Posted in E-Commerce, Marketing | Tagged , , , , , | Leave a comment

Black Friday – Things to Consider

Friday shall see a drastic increase in visits to Amazon due to Black Friday. Continue reading

Posted in E-Commerce, Marketing | Tagged , , , , , , | Comments Off

Nextag Annual Christmas Holiday Surcharge

With Christmas around the corner Nextag have now informed merchants of their annual holiday surcharge. They will be increasing their cost per click for the holiday season by 15% from November 10th through to January 11th 2015. Continue reading

Posted in E-Commerce, Internet Marketing, Marketing, Pay-per-click Advertising | Tagged , , , , , , | Comments Off

Google Merchant Promotions

Google have recently launched some accounts which have access to Merchant Promotions. Merchant Promotions is still in Beta stage in the UK. Merchants can be whitelisted through direct invitation Continue reading

Posted in E-Commerce, Internet Marketing, Marketing | Tagged , , , , , | Comments Off

Christmas Ecommerce Guide 2014

It’s that time of year again! The Christmas season is fast approaching and it’s time to start thinking of your Christmas Ecommerce campaign. Continue reading

Posted in E-Commerce, Internet Marketing, Marketing, Pay-per-click Advertising | Tagged , , , , , , , , , | Comments Off

Extension of Product Advertising into Google Search Partner Networks

Google recently launched AdSense for Shopping which is a new feature allowing merchants to use Product Listing Adverts across Google’s search partner network. Continue reading

Posted in E-Commerce, Marketing, Pay-per-click Advertising | Tagged , , , , , , | Comments Off

Google Shopping Campaigns – Update #5

Google released last week a final reminder that merchants need to upgrade their regular Product Listing Ads (PLA) campaigns to Shopping campaigns by August 31st, 2014. Continue reading

Posted in E-Commerce, Pay-per-click Advertising | Tagged , , , , , | Comments Off

29 Days And Counting

We have written a few times over the last few months informing and reminding clients of the retirement of regular PLA campaigns and the introduction of Google Shopping Campaigns. Continue reading

Posted in E-Commerce, Internet Marketing, Marketing | Tagged , , , , , , , | Comments Off

Christmas prep… in July?

As online retailers, now is the time to start planning. We’re not saying to start promoting your goods now, but we are saying to prepare your Christmas strategy. Continue reading

Posted in E-Commerce, Internet Marketing, Pay-per-click Advertising | Tagged , , , , , , , , , | Comments Off

Nextag Christmas Rate Card Change

Nextag have just announced that on the 11th of November, through to January 12 2014, costs per click shall increase by 15% for the holiday season for all categories. Continue reading

Posted in E-Commerce, Internet Marketing, Pay-per-click Advertising | Tagged , , , , , , | Comments Off