Author Archives: rwood

CSS to benefit from Google shopping changes?

Merchants have been asking me about the potential impact of the EU ruling on Google’s position in its own results and more specifically the requirement to open them up to other Comparison Shopping Services (CSS) such as Kelkoo and Connexity. … Continue reading

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More Brands Now Mandatory for GTIN on Google Shopping

Google is constantly changing the status of several “This Brand requires a GTIN” messages from warnings (amber) to outright disapprovals (red). You may notice an increase in your daily error reports from us as a result of these. Whenever this … Continue reading

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Clothing & Accessories Product Attributes

As our clients will be aware Feed Manager has data quality and compliance at the heart of everything we do.  We have always encouraged clients to investigate and cleanse records which we know will be unsuitable or be disapproved from … Continue reading

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Non-Compliant Product Descriptions

It is important to ensure as many of your products can be displayed to best effect, without issues arising from invalid and non-compliant content within your product data. E-commerce merchants should be aware that product descriptions should simply describe the … Continue reading

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Customer Web Friendly Experience

I have written about this before, but as “Black Friday” and the festive buying season approaches, it is worth reminding everyone of the need to make the customer experience on your site really simple and intuitive. Google recently published some … Continue reading

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WeFlubit changes to SKU Cloud

The marketplace WeFlubit has recently announced a change effective from 1st November. Their new name is SKU Cloud and combines their current marketplace and destination partner offerings in one place. There is no change to the consumer brand – Flubit.com. … Continue reading

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Small Images Update #2

Our last article on small images related to Google image requirements and the reports we generate to address these. We also advised that any images which did not meet the  criteria for Google Shopping would not be processed. The blog … Continue reading

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The Importance of making your e-commerce site mobile friendly

We’ve covered this topic before, but as we move into the peak buying season of the year for most e-retailers, it’s well worth doing again. According to an article published recently by Google , 82% of smartphone users say they … Continue reading

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Kelkoo Acquires Leguide – Potential Listing Impact

Clients should be aware that Kelkoo has now acquired LeGuide group, the European Shopping Group comprising of LeGuide, Ciao and Dooyoo. As a result the consolidated group becomes the only ecommerce platform with presence in 20 countries worldwide, soon to … Continue reading

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New Marketplace for DIY and Gardening Products

As we approach the key selling period of the year, and particularly if you are a client selling DIY and gardening equipment, you may be interested in expanding your product reach by listing on manomano. Previously monchelle fr., manomano has … Continue reading

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