Category Archives: Marketing

Customer Web Friendly Experience

I have written about this before, but as “Black Friday” and the festive buying season approaches, it is worth reminding everyone of the need to make the customer experience on your site really simple and intuitive. Google recently published some … Continue reading

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The Importance of making your e-commerce site mobile friendly

We’ve covered this topic before, but as we move into the peak buying season of the year for most e-retailers, it’s well worth doing again. According to an article published recently by Google , 82% of smartphone users say they … Continue reading

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Kelkoo Acquires Leguide – Potential Listing Impact

Clients should be aware that Kelkoo has now acquired LeGuide group, the European Shopping Group comprising of LeGuide, Ciao and Dooyoo. As a result the consolidated group becomes the only ecommerce platform with presence in 20 countries worldwide, soon to … Continue reading

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New Marketplace for DIY and Gardening Products

As we approach the key selling period of the year, and particularly if you are a client selling DIY and gardening equipment, you may be interested in expanding your product reach by listing on manomano. Previously monchelle fr., manomano has … Continue reading

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Small Image Errors

We are pleased to confirm that our new image size compliance tests for Google minimum sizes are now complete and are working across client accounts. As you may remember in our earlier post we warned that from September 1st Google … Continue reading

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Unlimited One Month Trial from LeGuide

We have received an email from Leguide recently which may well be worth you considering as an extension of your product listings. This email promises one month’s unlimited traffic across the LeGuide properties in the UK, Europe and USA with … Continue reading

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New Channel Opportunity – Solute Ad Network

We are pleased to announce a new channel opportunity with Solute Ad Network.

Solute Ad Network states that it is ‘one of Germany‘s most successful price comparison websites’. ‘The Solute Ad Network is made up of websites and technology which have partnered with Solute in order to monetize their content. We are offering placement on multiple premium channels in the following methods:’ Continue reading

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Google PLA Ranking – ‘Top’ and ‘Best’ products

Google have now launched their test that results in PLAs being ranked when customer’s google searches include the words ‘Top’ or ‘Best. The ranking works by products being selected by their user rating on Google. From there these ‘top’ products … Continue reading

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Fruugo GTIN Requirement

Following on from the announcement of Googles GTIN requirement taking place on the 16th of May we have now had notification of Fruugos requirement. From April 29th Fruugo will require ALL retailers to supply GTINs (EANs and UPCs) for all … Continue reading

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Google Condition Suspension Warnings

We have now seen the first suspension warning for incorrect condition – in other words a difference between the value submitted on a product submission and that stated on the merchant website. Your source feed needs to state the correct … Continue reading

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