For the past few years Cyber Weekend has become increasingly popular in the UK, and this year was no exception.
In a report from The Guardians money pages they have stated ‘Online sales on Black Friday hit £1.1bn, up 36% on last year, according to data company Experian and trade group IMRG, making it the biggest day of online shopping ever and the first time the £1bn mark has been breached. Amazon, the world’s biggest online retailer, said it sold more than 7.4m items on Black Friday in the UK, up from 5.5m last year.’
Cyber Monday also brought in a new record with ‘a better than expected £968m in sales, a similar 34 per cent rise on last year. Analysts had expected £943m worth of sales.’
With Saturday and Sundays sales taken into account the ‘total sales across the four days came in at an impressive £3.3bn.’
Cyber Weekend may have originally only been a huge event in the U.S, but it is clear to see it has officially made its stamp on the UK holiday shopping season and is only going to continue to become increasingly popular.
To read their full reports please click the links below