With Christmas around the corner Nextag have now informed merchants of their annual holiday surcharge. They will be increasing their cost per click for the holiday season by 15% from November 10th through to January 11th 2015.
Nextag have put this increase into place in order to allow them to ‘boost their traffic acquisition efforts in order to deliver a higher volume of quality traffic to you during the holiday season.’
It’s important to bear in mind that this is the first of many. Most of the PPC channels shall increase their stated rate card minimum prices over the holiday season. As soon as we get notification of any increases we shall make the information available to you.
As always if you have any queries do not hesitate to contact us.