Tag Archives: feedmanager
Google Colour Policy – Change to ‘Multi’
Google have now implemented its stricter policy on colour names in February 2016. “Multi“, “Multi Colour“, “Multi-Colour“ and other similar variants are not a permitted value for a colour, and will now trigger warnings in your Google Merchant Centre account. Continue reading
Google Advert Disapprovals
This week Google released an article summarising their continued battle with fraudulent and misleading advertising. They now have a ‘global team of 1,000+ people dedicated’ to this and last year alone saw them disable ‘more than 180 million ads’ for violating policies. Continue reading
Page Speed Load Time
One of the less well understood errors within Google Shopping is a product disapproval caused by an “access problem”
Where an error is caused by either a bad or broken link or by Google’s bot being unable to get to the link concerned because of a robot blocker, this is reasonably obvious and can be fixed relatively straightforwardly Continue reading
GTIN Error Warnings
Google are now tightening up on GTINs (EAN or UPC values) within merchants’ product feeds and recognising when they are not associated with the brand specified or are not usable on a global basis. Continue reading
Cyber Weekend Breaks Spending Records
For the past few years Cyber Weekend has become increasingly popular in the UK, and this year was no exception. In a report from The Guardians money pages they have stated ‘Online sales on Black Friday hit £1.1bn, up 36% … Continue reading
Mobile Search Out Performs Desktop
Over the past year Merchants using Google Shopping will have noticed their stricter rules on all things mobile. This is for good reason. In a recent communication from Google they stated that mobile shopping related searches had ‘surpassed desktop, signalling … Continue reading
Bing Shopping – Our View
As we have now added a number of new accounts to Bing Shopping since the UK launch last month we thought we’d put together a summary of what we have seen and experienced so far. Continue reading
Nextag Christmas Rate Card Changes
From the 9th of November ’15 – January 11th 2016 they shall increase costs per click by 15% for all catergories and bids. Continue reading
Christmas Ecommerce Guide 2015
It’s that time of year again! The Christmas season is fast approaching and it’s time to start thinking of your Christmas Ecommerce campaign.
As last year, we have created a guide providing you with vital information that can help you maximise visibility of your website and enhance your sales during the peak season. Continue reading
Feed Manager Error Reports Update 1
You may have seen that the errors displayed in our daily reports increased over the last few days, specifically overlong title and description warnings.
These errors are not new to your accounts but these types of error have recently been added into our reports to ensure that clients see all the data quality issues that we can see on importing source data files. Continue reading