Tag Archives: google adwords

Google Advert Disapprovals

This week Google released an article summarising their continued battle with fraudulent and misleading advertising. They now have a ‘global team of 1,000+ people dedicated’ to this and last year alone saw them disable ‘more than 180 million ads’ for violating policies. Continue reading

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Google Retires Promotional Text For Shopping Campaigns

As some of you may already be aware Google emailed merchants yesterday informing them that they are retiring promotional text for shopping campaigns. Continue reading

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Google Trusted Stores

Last week Google released updated news of their Google Trusted Stores programme which is becoming a lot easier to qualify for. Continue reading

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Christmas Ecommerce Guide 2014

It’s that time of year again! The Christmas season is fast approaching and it’s time to start thinking of your Christmas Ecommerce campaign. Continue reading

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Extension of Product Advertising into Google Search Partner Networks

Google recently launched AdSense for Shopping which is a new feature allowing merchants to use Product Listing Adverts across Google’s search partner network. Continue reading

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Google’s New Advertising Policies

This month will see the new Google Advertising Policies come into effect. Continue reading

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29 Days And Counting

We have written a few times over the last few months informing and reminding clients of the retirement of regular PLA campaigns and the introduction of Google Shopping Campaigns. Continue reading

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Christmas prep… in July?

As online retailers, now is the time to start planning. We’re not saying to start promoting your goods now, but we are saying to prepare your Christmas strategy. Continue reading

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Google Shopping Campaigns – Update #4

You may already have received notification via email that there are now only 6 weeks to go until Google retire their regular Product Listing Advert campaigns. Continue reading

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Account Security

Last week one of our clients’ Google accounts was hacked, using their access ID and password combination which resulted in a new (fraudulent) campaign being set up. Continue reading

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