Tag Archives: GTIN

GTIN verification update

We have been working with GS1’s guidance on approved GTIN prefixes and combinations to improve our ability to determine bad values which Google and other engines will disapprove. This has extended our existing GTIN validation process, and we have now … Continue reading

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Google GTIN Update

Following our last blog announcing Google’s GTIN requirement on branded products we have an update for clients seeing warnings on “GTIN does not belong to this brand”. Continue reading

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Fruugo GTIN Requirement

Following on from the announcement of Googles GTIN requirement taking place on the 16th of May we have now had notification of Fruugos requirement. From April 29th Fruugo will require ALL retailers to supply GTINs (EANs and UPCs) for all … Continue reading

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