Tag Archives: product feeds

More Brands Now Mandatory for GTIN on Google Shopping

Posted on September 4, 2017 by rwood

Google is constantly changing the status of several “This Brand requires a GTIN” messages from warnings (amber) to outright disapprovals (red). You may notice an increase in your daily error reports from us as a result of these. Whenever this … Continue reading →

Posted in E-Commerce, Pay-per-click Advertising | Tagged brand requires a gtin, E-Commerce, feed manager, google shopping feed, product feeds | Comments Off

Clothing & Accessories Product Attributes

Posted on April 19, 2017 by rwood

As our clients will be aware Feed Manager has data quality and compliance at the heart of everything we do. We have always encouraged clients to investigate and cleanse records which we know will be unsuitable or be disapproved from … Continue reading →

Posted in E-Commerce, Internet Marketing, Pay-per-click Advertising | Tagged feed manager, feedmanager, google shopping feed, product feeds, product listings | Comments Off

Non-Compliant Product Descriptions

Posted on November 14, 2016 by rwood

It is important to ensure as many of your products can be displayed to best effect, without issues arising from invalid and non-compliant content within your product data. E-commerce merchants should be aware that product descriptions should simply describe the … Continue reading →

Posted in E-Commerce, Internet Marketing | Tagged E-Commerce, feed manager, product feeds, product listings | Comments Off

WeFlubit changes to SKU Cloud

Posted on November 3, 2016 by rwood

The marketplace WeFlubit has recently announced a change effective from 1st November. Their new name is SKU Cloud and combines their current marketplace and destination partner offerings in one place. There is no change to the consumer brand – Flubit.com. … Continue reading →

Posted in E-Commerce, Internet Marketing | Tagged E-Commerce, feed manager, product feeds, sku cloud, weflubit | Comments Off

The Importance of making your e-commerce site mobile friendly

Posted on October 26, 2016 by rwood

We’ve covered this topic before, but as we move into the peak buying season of the year for most e-retailers, it’s well worth doing again. According to an article published recently by Google , 82% of smartphone users say they … Continue reading →

Posted in E-Commerce, Internet Marketing, Marketing | Tagged feed manager, mobile browsing, mobile product listing ads, product feeds, product listings, smartphone browsing | Comments Off

Kelkoo Acquires Leguide – Potential Listing Impact

Posted on October 21, 2016 by rwood

Clients should be aware that Kelkoo has now acquired LeGuide group, the European Shopping Group comprising of LeGuide, Ciao and Dooyoo. As a result the consolidated group becomes the only ecommerce platform with presence in 20 countries worldwide, soon to … Continue reading →

Posted in E-Commerce, Marketing | Tagged E-Commerce, feed manager, kelkoo, leguide feed, product feeds, product listings | Comments Off

New Marketplace for DIY and Gardening Products

Posted on October 20, 2016 by rwood

As we approach the key selling period of the year, and particularly if you are a client selling DIY and gardening equipment, you may be interested in expanding your product reach by listing on manomano. Previously monchelle fr., manomano has … Continue reading →

Posted in E-Commerce, Internet Marketing, Marketing | Tagged feed manager, Internet Marketing, mano mano, product feeds, product listings | Comments Off

Google GTIN Update 2

Posted on May 13, 2016 by rwood

As from Monday 16th May Google’s new GTIN requirement will come into force. If you haven’t read previous blogs (or received an email from Google) about the change it means all merchants must supply GTINs for all products where they … Continue reading →

Posted in E-Commerce | Tagged data feeds, E-Commerce, feed manager, feedmanager, google merchant centre, google products, product feeds | Comments Off

Google PLA Ranking – ‘Top’ and ‘Best’ products

Posted on March 18, 2016 by rwood

Google have now launched their test that results in PLAs being ranked when customer’s google searches include the words ‘Top’ or ‘Best. The ranking works by products being selected by their user rating on Google. From there these ‘top’ products … Continue reading →

Posted in E-Commerce, Internet Marketing, Marketing, Pay-per-click Advertising | Tagged E-Commerce, feed manager, feedmanager, google merchant centre, product feeds, product listing ads, product listings, search marketing, web marketing | Comments Off

Item Requires A GTIN

Posted on February 17, 2016 by rwood

From this month (mid February 2016), merchants will see a new warning error in their Google Merchant Centres, namely “item requires a gtin”. At this time, these are just warnings However, by the 16th May 2016 all merchants must supply … Continue reading →